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Help! Which metrics should I use?
Tatyana Ventura
Hi, all,
I know this community will have the answers for me. Here some background: my company is moving from PLG and single user licenses towards customer growth and selling to Enterprise. We have just signed a hand full of Enterprise customers who are going through onboarding right now. I am tasked with defining the metrics we will be tracking to ensure renewal and expansion. Our Exec sponsors define their success as 1. how many of their reps using the tool and 2. the feedback they hear from the users about how impactful/valuable the tool is.
Our tool is a "vitamin", not a "pain killer" and has a rather steep learning curve.
So, my questions are:
1. Do I use NPS to measure feedback or some other metric?
2. Beyond tracking product usage, what other metrics would you recommend tracking?
Thank you all so much!
Tatyana.
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