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Building Predictability Into Your CS Organization
April 10, 2023 Rod Cherkas, CEO and founder of HelloCCO, joins Jeff Bruensbach this week to talk about creating predictability and stability through consistence processes, which come from building consistent skills. In order to make this happen, CCOs (or those who aspire to become one) should focus on: Building…
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10-Minute Trumpet: Meeting Prep is a Lost Art
April 13, 2023 Are you making sure your meetings are 'Can't Miss'? In this week's 10-minute trumpet, Jeff talks through some simple ideas for not only using meetings strategically, but adding simple before and after processes that can hep you make a lasting impression and stand out. 'Do the simple things really well'…
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10-Minute Trumpet: Making Your CSMs Become Great Change Management Experts
April 17, 2023 Your customer won't wake up tomorrow thinking "I cannot wait to use XX product more today!" Jeff Breunsbach takes some time to look at the role change management plays in product adoption. Look for ways to reduce customer effort Identify business problems to solve Update processes where necessary Identify…
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Focus on Your Customers
May 1, 2023 Are your customer meetings focusing on your product or your customer? If you are spending time talking about your product, you are leaving a lot of value on the table (and probably finding it difficult to get your customers to keep coming back for more). This week, Bob London and Jeff Breunsbach spend some time…
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Renewals
May 8, 2023 Where should renewals live, and why it doesn't really matter... That's the focus of a conversation between Julie Fox, Senior Manager of CS at FloQast and Jeff Breunsbach this week. Regardless of which department owns the renewal process, it really has to be a team sport, where success is based on the…
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The Vault - How CS Operations Can Help Scale
June 5, 2023 This week GGR dusts off another gem from the past, this one from December 4, 2019. A strong CS Ops team can make a huge difference within an organization and be a force multiplier for the entire CS team. Jennifer Kirkland (formerly VP of CS Ops and Professional Services at Conversica, currently Executive VP of…
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Using Events to Strengthen Your Customer Experience
June 12, 2023 Events are no longer a 'nice to have' for companies. Instead, they are opening the doors to stronger relationships and engaging with customers to become a massive opportunity in a people-first Go-to-Market' plan. This week, Mark Kilens, CMO at Airmeet joins Jay to talk about how they are using events as a…
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Jay Nathan's Take on CS
June 19, 2023 First aired on Leadership Masterclass on June 4, 2023, Jay Nathan joins Subha Shriniivasan to discuss multiple aspects of Customer Success. From the start of Gain Grow Retain to Jay's thoughts on Customer Success's role in a variety of organizational goals, this episode dives into some of the common questions…
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The Vault - Where does Community fit into your Customer Success strategy?
June 26, 2023 In this Vault episode from October, 2020, Joe Huber, formerly the Customer Community Strategist at Sprout Social joins Jeff to talk about the impact of community as a part of your organization. Not only can community provide space for customers to share best practices, create sub-groups based on focus, needs,…
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10-Minute Trumpet: Want to Become a World Class CSM?
July 3, 2023 In this 10-minute trumpet, Jeff Breunsbach shares his views on how CSMs should be preparing for career growth. Instead of the Enterprise-level CSM being the goal, focusing on building scaled CS skills is going to give you the biggest bang for your buck. How? Leveraging a 1:many focus in areas that increase…