What Stickiness makes a healthy closed community?

Katherine Bentley

Hey all,

I am tracking the stickiness of my community and currently only have one metric as a benchmark: anything between 8% - 14% is healthy.

What does everyone think of this? Is this accurate? Any insight will be great.


Thanks,
Katherine

Jeff Heckler

Hi Katherine,

Congratulations on utilizing a community channel for enablement!

For clarity, it would be helpful if you could be more descriptive on what this metric is measuring: unique logins per time period, # of unique posts per time period, % of customers establishing profiles...?  From there we, in the community, could provide the best input.

Thanks,

Jeff

MarketSource, Inc.

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Original Message:
Sent: 09-09-2021 14:44
From: Katherine Bentley
Subject: What Stickiness makes a healthy closed community?

Hey all,

I am tracking the stickiness of my community and currently only have one metric as a benchmark: anything between 8% - 14% is healthy.

What does everyone think of this? Is this accurate? Any insight will be great.


Thanks,
Katherine