Monitoring news and media of your customer base

orlamurphy · September 2023

Does anyone have any experience or recommendations of tools/software for tracking media and news updates of your customer base? I am looking to track updates on approx. 200 companies in our customer base in order to keep CSMs up to date on their portfolio's key events.

Google alerts is too noisy and tedious to set up for so many companies but we would not have a very large budget to implement a big tool either. Any advice or experiences would be welcome:)

Jordan Silverman · September 2023

I used to work at Mention 10 or so years ago and we had a lot of customers doing this.

The tool is cool where you can choose if you want all mentions, only from popular news sources, etc.

Pricing is pretty competitive - https://mention.com/en/

Feel free to DM me if you have any specific questions.

Overall the industry is media monitoring/social listening if you want to do some G2 searching - https://www.g2.com/categories/social-media-monitoring

Thomas.Smeallie · September 2023

I spent 10 years working at Meltwater, would highly recommend it & they've got a team in Berlin :)

Happy to answer questions you may have.

orlamurphy · September 2023

thank you both, will take a look into these suggestions!! @Thomas.Smeallie @Jordan Silverman

Monitoring news and media of your customer base

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