Hi all! Looking for some insights from you all!
Right now our company is facing a pretty big engagement challenge. We get a lot of new customers who sign up through the website without dealing with a sales rep. Naturally, these customer churn out much higher than people who are engaged with a human. Because of this we created an Onboarding team to get these users engaged through our Product demos (includes success plan and the whole 9).
The issue we're facing, however, is that these people are not engaging with us enough to say were making a difference in overall Retention. When we actually do get them on a demo they retain very high we just cant get enough people on a demo. Feedback we have recieved from users all screamed for onboarding but its not culminating in results right now.
My question for the community is, are any of you out there getting a high engagement from a web based user group with a lower price point ($100-$400) ? Would love to pick some people brains to figure out how we can solve our engagement issues.