Strategic Thought Partner

Corinne Goldberg

Hi GGR community! 

There is some great discussion going on about what to cover/not to cover during QBRs or Account Reviews. I'm impressed by the diversity in approach and creativity from this community. 

I'd love to hear how you think about reinforcing your role as a strategic thought partner during sessions with Exec Sponsors. Typically, we think of QBRs as an oppty for a historical look back at adoption. I sometimes find myself in the weeds explaining BAUs, granular feature adoption. That can pigeonhole me and leave the impression that I am not a strategic thought partner.

I've experimented building in a topic during a QBR around thought leadership. For example, "your [customer's] perspective on the state of your industry, competitive differentiation, what will the future of your industry look like?" 

I'd love to hear from CSMs & CS leaders: what is the right positioning for Exec-level & C-Suites. What do they enjoy talking about that can up-level the dialogue, so they come away "warm & fuzzy" and feeling like we had a thought-provoking conversation. Thanks!