CAB Ownership? - gaingrowretain

Amanda Ingraham · 2021-01-29T10:46:00+00:00

Hi all! I've been tasked with creating a CAB (zero budget/resources aside from the people I can recruit internally) - and I'm wondering where CAB ownership lives in your org. I've always seen CABs owned by Marketing or Product, so building this out from scratch within Success is daunting. Advice welcome on what's worked!…

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