Hi all -- I was wondering if anyone here have any best practices or insights to share about how to best treat one-off expansion revenue that doesn't recur.
For context, we provide market intelligence to retail in the form of an external analytics dashboard (think SimilarWeb, AppAnnie). Sometimes we get customers who wants a one-off customised market report.
Currently we are treating it as an upsell in the month the revenue is recognised but a churn in the following month? Is there a better way to do this? Anything we are not considering?
Thank you!
