Customer Advocacy Board or Customer Advisory Board?

User: "Julie Schifter"
Thought Leader
Updated by Heather Wendt
Dear network :) 

I would like to hear your opinion on a semantic question regarding what to name a customer board. 
Do you have any thoughts, reflections, opinions about whether a customer board should be called a Customer Advocacy Board or a Customer Advisory Board

A reflection from my side is that a Customer Advisory Board is a part of a Customer Advocacy Programme and so it has a cascading effect. However, I am not sure about this. 

Looking forward to hearing from you!

Best 

Julie

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