GGR Podcast - 10 Customer Churn Benchmarks for SaaS Leaders

Heather Wendt
Heather Wendt HLAdmin, Member Posts: 279 Gain Grow Retain Staff
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Are you watching the indicators that matter?

Greg Daines, CEO of ChurnRX joined @Jay Nathan and @Jeff Breunsbach on our podcast to talk about indicators that don't leave you surprised.

  • CSAT is the only measurement that (according to research) doesn't align with churn
  • Customers tend to stay unless given a reason to leave (no value)
  • Make sure your customers are looking at measurable results
    • If not, help them set them up
    • If the data is difficult to gather, step in and help bridge that gap
    • Large churn predictor when results are not measured

Listen here

What indicators have you found to be accurate in warning of churn potential?

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