Customer Success Budget Template

Michael Buccellato
Michael Buccellato Member Posts: 20 Thought Leader
edited October 2020 in Strategy & Planning
Hi All - we are in the middle of budget planning for our CS org.

We have areas like:
 - Training 
 - Travel
 - Gifting 
 - Technology
 - Team Events

What templates do you have for budgets or what are we missing?

Thanks!
Michael
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Comments

  • Sara Bochino
    Sara Bochino Member Posts: 21 Thought Leader
    First Comment
    edited October 2020
    Hey Michael,

    I'm in the same boat, here are some things I have on my budget:

    New hires, promotions, performance awards, customer conferences, conference travel (if applicable), leadership meetings (both internal to CS and broader with other practice areas).

    Professional development especially in CS is a growing topic - are there certifications you want them to participate in?  

    Curious what others are including as well.
  • David Jackson
    David Jackson Member Posts: 36 Expert
    First Comment
    edited October 2020
    Michael,

    I think the best way to present this is as a pro forma P&L showing expected revenue (renewals and upsell/crosssell) and the costs required to achieve that.  You can then position investments in terms of how they will impact your P&L in the budget period and beyond.  As leaders, we should be thinking about how we can improve productivity and quality in a way that contributes to growth and, at the appropriate time in the growth cycle, profitability.

    The biggest cost areas are typically staff-related (salaries, tax, travel, training, recognition), systems (software subscriptions) and facilities.  The latter is an interesting one as we move to more remote working: are we reducing office footprints and redirecting that spend to supporting good home working facilities.  

    Regards

    DJ
  • Craig Jackson
    Craig Jackson Member Posts: 23 Thought Leader
    edited October 2020
    Hi Micheal

    Our budget planning is almost identical to yours with the addition of team awards. There are a number of free templates available out there, I think I picked ours up from the gainsight website and customised it our needs. 

    If you have a search around you will find plenty. 

    Hope this helps
  • Michael Buccellato
    Michael Buccellato Member Posts: 20 Thought Leader
    edited October 2020
    Amazing - thanks, Sara!
  • Michael Buccellato
    Michael Buccellato Member Posts: 20 Thought Leader
    edited October 2020
    This is great feedback - thanks, David!
  • Michael Buccellato
    Michael Buccellato Member Posts: 20 Thought Leader
    edited October 2020
    For sure! Need to do some research on Gainsights resources!

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