Customer Success Budget Template

Michael Buccellato

Hi All - we are in the middle of budget planning for our CS org.

We have areas like:
 - Training 
 - Travel
 - Gifting 
 - Technology
 - Team Events

What templates do you have for budgets or what are we missing?

Thanks!
Michael

Sara Bochino

Hey Michael,

I'm in the same boat, here are some things I have on my budget:

New hires, promotions, performance awards, customer conferences, conference travel (if applicable), leadership meetings (both internal to CS and broader with other practice areas).

Professional development especially in CS is a growing topic - are there certifications you want them to participate in?  

Curious what others are including as well.

David Jackson

Michael,

I think the best way to present this is as a pro forma P&L showing expected revenue (renewals and upsell/crosssell) and the costs required to achieve that.  You can then position investments in terms of how they will impact your P&L in the budget period and beyond.  As leaders, we should be thinking about how we can improve productivity and quality in a way that contributes to growth and, at the appropriate time in the growth cycle, profitability.

The biggest cost areas are typically staff-related (salaries, tax, travel, training, recognition), systems (software subscriptions) and facilities.  The latter is an interesting one as we move to more remote working: are we reducing office footprints and redirecting that spend to supporting good home working facilities.  

Regards

DJ

Craig Jackson

Hi Micheal

Our budget planning is almost identical to yours with the addition of team awards. There are a number of free templates available out there, I think I picked ours up from the gainsight website and customised it our needs. 

If you have a search around you will find plenty. 

Hope this helps

Michael Buccellato

Amazing - thanks, Sara!

Michael Buccellato

This is great feedback - thanks, David!

Michael Buccellato

For sure! Need to do some research on Gainsights resources!