@Baba Majekodunmi
While you're still trying things out and your survey needs are small, Survey Monkey or Typeform are fine. (I would suggest looking into Waypoint's TopBox at some point too as your survey needs grow.)The biggest thing is to structure your survey correctly so your response rates are high right from the start.Regardless of the platform, there are ways to create surveys that have high response rates.Here's how to do that:1) set up in your mind that the survey is a conversation (not a one time deal). This is important for #2.
2) have 1 goal for the survey ( you can have other goals in other surveys) because you're setting this up as a conversation3) decide how often this survey will be sent out4) choose 3-5 questions to ask (mix of closed and open questions)5) decide how you'll close the loop 6) remember to close the loop with customersImportant1) This is a conversation. You'll be sending smaller emails over a period of time (weekly, monthly, every quarter). 2) By closing the loop with customers, they will be more likely to respond to your next survey. By making it a conversation, you increase the response rate and you get better data.
Closing the LoopClosing the loop with customers can mean:1) speaking directly with them via video or phone2) sending an email with fun or interesting facts from the survey3) sending a short personalized video to themYou can get as creative as you want with closing the loop. The point is, customers will be surprised (and delighted) that their voice was heard. By closing the loop each time, they know they'll get a response back. This makes them more likely to respond to future surveys. PLUS it also helps to build trust and loyalty -- all in one go.
