CSM and CAM interactions (Customer Success Managers & Customer Account Managers)

Mark Sims
Mark Sims Member Posts: 2 Navigator
edited August 15 in CS Org Conversations

Who has experience or best practices around both the CSM's and CAM's working under the Customer Success umbrella?  
  • Customer Success Managers - responsible for onboarding and customer health
  • Customer Account Managers - responsible for the renewal motion and expand/AE liaison on cross sell
Looking for other places that have, or have grown into this structure (maybe grown out of it) and experience(s) with streamlining the communication with the customer as not to confuse the roles over the life cycle of the journey.