Adoption playbook
Hi,
Checking to see if anyone can share their template of Adoption playbook for Enterprise customers?
We're in the middle of creating playbooks - adoption, retention and expansion...so looking for ideas. Thanks!
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If you start with the customer in mind and what the right steps they need to go through to see the value, you'll understand how to build out the playbooks and then customize them for each customer as needed.
definitely ask me anything about the readiness score. It was made with by CSMs for CSMs.
Yep I saw the readiness score. Definitely interesting.
@Kevin Mitchell Leonor has developed the Adoption Readiness Score(?) which you might find interesting.
@Manan Joshi I think this is hard to "share" given it varies so much on your lifecycle, product, goals, and use cases. Gainsight has some great blogs on what to focus on when looking to create playbooks around adoption and retention that could help you spur some ideas on what would benefit your enterprise customers. Another way I've spearheaded this initiative is to host mini squad meetings with sales, cs, and marketing to come up with ideas on content that could support these customers and when/where in our lifecycle we should align these programs.
My previous role was in a boutique company running rapid adoption programs for enterprise customers.
Happy to connect and give you some tips.