CSM Email Campaigns: Ideas & Best Practices
Seeker 
Hey everyone! My name is Sam and I work as a CSM at a childcare management SAAS company in Toronto. This is my first post - thanks for having me!
I have a question for the group. Our team recently got Salesloft and we're looking forward to leveraging more email campaigns for our customers - this is especially important for our team, as CSMs have a wide portfolio of about 600-800 customers each. (Difficult to reach them all via phone!)
We're pretty new still to email campaigns, and are looking for unique or interesting campaign ideas to help with the following:
1) Engaging zero-use & at-risk customers
2) Upselling features in-app
Would love to start a discussion about email campaigns and best practices for CSMs - any ideas or resources to check out would be amazing!
Thanks everyone
I have a question for the group. Our team recently got Salesloft and we're looking forward to leveraging more email campaigns for our customers - this is especially important for our team, as CSMs have a wide portfolio of about 600-800 customers each. (Difficult to reach them all via phone!)
We're pretty new still to email campaigns, and are looking for unique or interesting campaign ideas to help with the following:
1) Engaging zero-use & at-risk customers
2) Upselling features in-app
Would love to start a discussion about email campaigns and best practices for CSMs - any ideas or resources to check out would be amazing!
Thanks everyone