General CSM-Program - Gain Grow Retain Open Collab Library

User: "Arnold de la Fuente"
Updated by Heather Wendt

Hi CSM's,

 

In the context of continuous learning...

Are any of you CSM's up for setting up an overall General CSM-Program (online document collab) in the GGR library?

Exempli gratia - containing the following:

  1. CSM Introduction
    1. What is Customer Success
    2. What does a CSM do (and does not)
    3. What's the value of a CSM
  2. Customer Journey to Success through:
    1. Customer Success Planning Workshop:
      1. Strategy
      2. Map out complexity of customers business
      3. Current Customer Readiness (Gartner Maturity Model)
      4. Identify Customer Gaps & Risks
      5. Share & Apply Best practices
      6. Customer Success Action Plan – Book of Play
      7. Change Management (PROSCI)
        1. Setting up Success measurements (Customer & CSM) around the overall Customer Health Score broken down to the following:
          1. Customer Satisfaction (CSAT) - Tools
          2. Net Promotor Score (NPS) - Tools
          3. Risk Management
          4. Customer Innovation
          5. Daily Average Use (DAU) – WAU – MAU
          6. Adoption Rate Product/Service
          7. Renewals (Planning)
          8. Churn (Strategy)
          9. Customer Advocacy
          10. Product-/Services-/Licence Value
          11. Current vs. Estimated Customer Value
          12. Cross-/Upsell - Value
          13. Customer Effort Score (CES)
          14. Customer Insights (Cross Company)
          15. Customer Feedback - Tools
          16. Number of Customer Referrals
          17. Shared Roadmap
          18. Customer Product-/Service Input
          19. Quarterly Business Review (QBR)
          20. Number of Ambassadors
          21. Number of References
          22. Number of Open Issues
          23. Learnings from Customer Exit Interviews

        Please add your ideas...

        When the need arises, I will give a first impetus

        Thank you!

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