Success & Support - Competitive Analysis

Matt Myszkowski
Matt Myszkowski Member Posts: 143 Expert
100 Comments Second Anniversary Photogenic
edited January 2021 in Strategy & Planning
Good morning friends!

I am starting to do some competitive analysis of what our competitors offer in terms of Customer Success, Customer Support & Onboarding.

Has anyone done this before? Can y ou share any guidance or advice? Does anyone have a template I can borrow (I obviously mean steal!)?

Thank you!
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Comments

  • Kate Current
    Kate Current Member Posts: 9 Contributor
    edited January 2021
    Hi Matt,

    I reviewed this a few years ago at my previous company. I found the best source of information was our current customers. This can make for a meaningful reason for an executive to "check in". 

    -Kate
  • Matt Myszkowski
    Matt Myszkowski Member Posts: 143 Expert
    100 Comments Second Anniversary Photogenic
    edited January 2021
    Hi Kate,

    Thank you for your response. It's a decent shout, and to a certain extent I am doing that now as I start in my new role learning about our customers.

    I just wondered if anyone has done it as a detailed analysis.

    Thanks again, Matt

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