GGR Podcast - 10-minute Trumpet: Specialized Roles
Options
Heather Wendt
HLAdmin, Member Posts: 286 Gain Grow Retain Staff
in GGR Cafe
This week, Jeff takes a look at how CS teams have iterated over the years and then focuses on the most recent additions:
- Scaled Program Manager - stitches together digital experiences to come up with campaigns that drive specific outcomes
- Customer Marketer - writes great content and visuals that support the campaigns
- Community Manager - brings customers toether in common places to ensure they are talking to each other
Hear why Jeff thinks companies are waiting too long to bring in these vital roles and how they will help shape customer experiences.
Listen Here
What roles are you working to bring into your CS team and what will the primary goal(s) be for them?
0
Comments
-
Great podcast! The importance of tailored beautiful content can't be overstated. This is what it takes to get a customer's attention these days and companies are underinvesting in this area.
0
Leave a Comment
Categories
- All Categories
- 179 GGR Information
- 154 GGR Cafe
- 19 Welcome to the Community
- 6 Badge and Rank Program
- 188 Specialized Groups
- 19 Future Customer Success Professionals
- 769 CS Conversations
- 188 CS Conversations
- 32 CS Operations Conversations
- 270 CS Org Conversations
- 29 Industry Insights
- 192 Strategy & Planning
- 58 Customer Journey
- 714 Technology and Metrics
- 276 Digital CS (Engagement Programs)
- 201 CS Technology
- 237 Metrics & Analytics
- 17 Value Realization